Burgundy: The New Neutral Taking Over Interiors

Move aside, beige and grey—there’s a new neutral making waves this season, and it’s anything but ordinary. Rich, luxurious, and loaded with depth, burgundy is setting the tone for interiors this winter and beyond, as designers and homeowners embrace this timeless hue in both subtle and bold ways.

At the forefront of this trend, the Pantone Color Institute has highlighted “Windsor Wine” as a standout shade for spring/summer 2025. Brands like Gucci, under the fresh vision of Sabato De Sarno, are leading the way, with the introduction of “Gucci Rosso Ancora”—a bespoke red inspired by the storied interiors of the Savoy Hotel, a nod to the heritage and legacy that has become synonymous with the brand.

This hue, described as rich and enveloping, has sparked a broader appreciation for shades of burgundy, merlot, and cherry in both fashion and home decor, as homeowners look to inject warmth and sophistication into their spaces.

So how do you incorporate burgundy into your home? The beauty of this color lies in its versatility. For a cocooning effect, paint a smaller living room entirely in burgundy for a rich, immersive space and add a plush shaggy rug to invite relaxation and comfort.

This shade’s ability to pair well with neutrals also makes it ideal for creating harmony within a room—try blending burgundy accents with soft greiges, creams, or browns for a balanced, cosy feel. Whether it’s in a textural rug, velvet upholstery, or accent pillows, burgundy softens a space without overpowering it, bringing warmth that feels modern yet timeless.

Burgundy also shines when paired with bolder tones. A classic black and burgundy palette, introduces a dramatic, almost cave-like glamour to a room, soften this look with adding a black bordered Jute to the space.

Alternatively, for a fresh twist, consider pairing burgundy with royal blue. This pairing is anything but subtle—the two bold hues work together to inject vibrancy and fun.

Texture is also key when working with burgundy. Think of it layered across different fabrics, from tweed and houndstooth to plush velvet and jute rugs.

Whether you choose a single statement piece or opt for layered burgundy elements, this sumptuous shade is undeniably the new neutral to consider for an on-trend, elevated home.

Shop complimentary rugs a kukoon.com

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