If you’ve noticed a burst of colorful interiors flooding your social media feeds lately, you’re likely experiencing the dopamine décor effect.
This aesthetic taps into dopamine, the "feel-good" chemical in the brain, which is linked to how we remember and enjoy pleasurable moments. In décor, it translates into vibrant colors, bold patterns, and playful touches of nostalgia that spark joy and make a space feel alive.
Dopamine décor is all about going big: think eclectic prints, rich textures, and an unmissable, nostalgic vibe. It's a maximalist approach where vivid colors and clashing patterns are not just welcome but celebrated.
Imagine the carefree joy of childhood, when bedroom walls were plastered with your favorite celebrity posters, quirky signs, and eccentric lights—this trend taps into that same sense of playfulness and joy.
Top 3 Colours to use
"Pink is a versatile hue that evokes a range of emotions—from femininity and romance to passion and creativity. Light pinks offer a soft, calming, and comforting effect, while brighter shades like magenta bring a playful, bold, and exciting energy to a space," explains Chloe McKeown, kukoons Inhouse Designer
Vibrant bursts of fiery orange are making a bold entrance into homes this year, with many trend experts dubbing it a subtle act of post-pandemic rebellion. After years of neutrals dominating interiors, there's a growing appetite for expressive, energetic hues. Homeowners are increasingly seeking bold, lively colours to break away from the subdued palettes that have been in the spotlight for so long.
For those who appreciate a cohesive aesthetic, monochrome is the go-to trend. While often associated with black and white, monochromatic schemes extend beyond, offering a curated and sophisticated look to any living space. A major trend for 2024, colour drenching—where a single hue is used throughout a room—creates a cosy, cocoon-like atmosphere. Monochrome has the power to calm a space and positively influence our mood.
Whether you're after a mood-lifting makeover or a bold statement, dopamine décor invites you to design a space that's as joyful and unique as you are.
Shop multicolour rugs at kukoon.com